Type Of Online Web Videos For Marketing your local Business? Tip 11 The company overview Video…and how to use it. That’s what we’ll answer in today’s video.
Hi, I’m Dillon with Social Media Top Team. We help business owners grow their business to the next level by leveraging online video, social media and UNCONVENTIONAL marketing strategies.
Before we get started, if you’re interested in a complete online video marketing course for using internet video marketing to get more customers for your business, we have a great FREE video webinar on our website called the ‘the 12 Best Types Of Online Web Videos For Marketing your Small Business’. This online video marketing course covers ALL 12 types of business videos, promotional video ideas and more. Simply click on the link below this video to view our free business marketing video now.
Ok, let’s get right to today’s Video Marketing Tips for local video marketing. You already know how your business benefits from internet video marketing from our previous video - Why And What is online video marketing and what are some GOOD video marketing statistics? Today you’re going to see one TYPE of video to have produced for your business and then how to use it to get more customers.
You may be surprised to discover there’re actually 12 different types of online video for marketing your local business. Today we’ll look at a VERY important and effective type of website video… The company overview Video
The company overview video. This is another viral video in your branding line of videos. Your company overview marketing video states who you are, who you help, what you do for them and what you specifically do for them that’s unique like in what time frame, money back guarantee, that kind of thing. The company overview marketing video also serves as a positioning video for your company. This powerful viral video is usually 1 – 3 minutes long. You see this one here, it about 2 minutes and 50 seconds.
A simple way of thinking about this overview viral video for your company is performing what we call your 60 second elevator conversation, what others companies may call a 30 second elevator pitch, directly to the camera. These are the things that you may have develop to learn to use in networking events, you know when you're piquing people's interest. So it’s a simple way to think about how to do it. So you're actually talking in the video as if you're talking to one person not at a group of people.
So if you're wondering about the benefits of company overview viral marketing videos for your company? Well this viral video benefits you because it connects with your website visitors directly and educates them specifically on what you and your company actually have to offer them. It should grab and hook them instantly! So that they WANT to hear more and actually learn more about your company. And then you start to convey to them that you can help them and are the best choice for them to do business with.
Company overview viral videos are usually leveraged in your company’s marketing campaign by embedding them on the home page of your website, you probably have seen this before on other companies home page. You can also embed them as well as even adding them in your email signature...a lot of people really don't think about using it there. Yet when you see that email that's a great place for people learn about your company because they will click on the link in your email signature.
So we're going to take a quick look in an example of a company overview viral marketing video …This one is for a Milestone aviation, let's take a listen.
So you see right away, imagine this is embedded on the homepage of their website. The moment you get to the home page of the website, you watch it and it states right away they grab and hook you...on what they do, who they are, who they help with, what they do for you specifically. And the video goes on to talk more about this. Let’s see here. So you see they're hitting the key hot buttons for people who want this service. So hey it's not 50%, don’t want to put your own money, there’s going to be 100% financing, doesn’t matter where you are in the world, we want a long term relationship with you. And these are the things that separates them from their competition and make them the obvious to do business with.
So you understand this is a very good example of a company overview viral marketing video. Pricing for these videos with other companies average about $1,000 to $2,500 with other viral video marketing companies. Yet we have a unique strategy where our clients typically invest around $150 per video for theirs. We have the best pricing of any viral video marketing company for company overview viral marketing videos. See our pricing page for the details.
If you Enjoyed this What’s the Best Type Of Online Web Videos For Marketing your local Business Tip 11 The company overview Video and how to use it, then do us a HUGE favor and share it with 2 or 3of your closest friends or colleagues…or more. They’ll definitely thank you for it. Plus, make sure you subscribe to our channel RIGHT NOW so you don’t miss out on our BI-WEEKLY videos…where you learn innovative ways to get more customers and grow your business to the next level.
And before we go, if you’re interested in a complete online video marketing course for using internet video marketing to get more customers for your business, we have a great FREE video webinar on our website called the ‘the 12 Best Types Of Online Web Videos For Marketing your Small Business’. This online video marketing course covers ALL 12 types of business videos, promotional video ideas and more. Simply click on the link below this video to view our free business marketing video now.
Finally, if you’d like to learn more about getting more customers with our business video production, marketing and advertising services, we have packages starting at just $75. At these prices, it can EASILY fit into your budget.
Go to www.socialmediatopteam.com or simply click on the link below this video.
I’m Dillon with Social Media Top Team. Don’t miss our next video when we cover the 12th Best Type Of online web Video for marketing your small business – ‘The Reporter/Public Service Announcement or PSA Video’…and how to best use it.
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